Track coverage across news and social in one feed, and prove the impact of your work with share-of-voice and sentiment reports leadership actually understands.
PR teams don't have time to check ten different tabs to know what's being said. Savanna Digital tracks mentions of your brand, product, or any keyword across news sites, blogs, forums, and social platforms in real time, using plain-language search instead of Boolean strings. Every mention is automatically scored positive, negative, or neutral and grouped into topics, so you can see not just how much coverage you're getting, but what it's actually saying and how it's landing.
Real-time alerts flag the moment mention volume or sentiment shifts outside the normal range, so your team can respond while a story is still small instead of finding out once it's already spreading. Alerts go to email, Slack, or your dashboard, so whoever's on point sees it first.
Influencer and author identification shows who's driving conversation about your brand, ranked by reach and engagement, so you know which journalists, commentators, and voices are worth building a relationship with, not just which ones posted first.
Competitor benchmarking compares your share of voice, sentiment, and mention volume directly against the competitors you choose to track, updated continuously, so you can show where you stand rather than just where you've been mentioned. When it's time to report, turn any view into a polished PDF, CSV, or PPTX in one click, ready to share with a client or leadership without manual formatting.
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